I saw this on MomAdvice about giving gifts in reusable bags this past Christmas season. We have a 3-year-old's birthday party on Saturday and while we were buying a gift at ToysRUs, I saw a very cute reusable shopping bag and thought we would give it a try! The bag was only $1.50, which was the same (or less!) then buying a paper gift bag. I will let you all know how it was received!